Marketing solutions for development studios and gaming stores.
Gaming web design and development.
Game Landing Pages
We can craft two types of game landing pages – lead generation pages in case your game is still in development, and click-through landing pages if you’ve already published it.
Lead generation landing pages are used to capture user data, such as a name and email address. The sole purpose of the page is to collect information that will allow you to market your game to them in the future.
Click through landing pages have the goal of persuading the visitor to click through to another page – Steam or Google Play game page, for example. They are used to “warm up” a visitor to the point where they are closer to making a purchasing (or free download) decision.
Running a work-for-hire game development studio and struggling to find new business? WordPress is our CMS of choice, and Divi is the framework we can use to build you a responsive, elegantly designed website whose sole purpose is to generate leads and help you turn them into clients.
Whether you’re selling (or want to sell) digital or physical gaming products, we can help you spruce the design up out, or create an online store from scratch – using WooCommerce and Shopify e-commerce platforms.
Reach game journalists and influencers.
Aside from writing and distributing press releases to relevant online gaming and tech news publications, we can also help to arrange interviews with niche-oriented game journalists.
We can help you to identify and contact relevant game industry influencers – developers, journalists, YouTubers and Twitchers.
Generate buzz and traffic for your gaming business.
Facebook, LinkedIn, Twitter, Pinterest, Instagram, Reddit… Depending on your audience and your product or service, you might only need a few – or you might need them all. We can set them up for you – and integrate them with social media marketing automation tools such as Buffer.
Managing and organically growing social media accounts is time consuming – setting up social media ads is a bit complicated. We can take care of it all while you focus on your gaming business.
Discover how to reach your target audience.
We can conduct target market surveys in order to discover relevant data-points about your potential users, clients and customers. If you plan to develop a game, it might be smart to do some research prior to actually getting on with it – in order to determine if there’s a demand for such a digital wonder.
We can produce a comprehensive, step-by-step game marketing plan, complete with social media marketing, content strategy, promotional tactics and advertising & email marketing automation recommendations and budgets. You can implement our marketing plan in-house – or work with us to execute it.
Supercharge your marketing efforts with custom-made written and visual content.
We can write search engine optimised blog posts, while also designing needed graphic assets. Blog posts can be used to attract potential clients to your work-for-hire game studio website – or shoppers to your online gaming store. In case you’re a game studio and promoting your game, it’s up to your team members to write development blog updates – however, we can consult on the best way to utilise them for marketing purposes.
So, you’ve attracted visitors to your website. What now? Well, you want them to share their contact information with you – usually just their email address. How do you do that? Offer them something in return – a valuable, free content offer that they can download and enjoy. Content offers are placed on lead generation landing pages – pages that are designed with the sole purpose of turning website visitors into leads. A visitor fills in a form, leaves his contact information, and gets free stuff in exchange. Simple as that.
Here’s some examples of content offers we can produce:
Games: Comics, Lorebooks, Strategy Guides
Studios: Development Case Studies, Checklists.
Gaming Stores: Product Guides, Ebooks.
We can produce game trailers, explainer videos for work-for-hire gaming studios, and product videos for gaming stores.
Nurture your leads into users and customers with marketing automation.
Building the email forms and Integrating email marketing automation tools with your website can be challenging at times. We’re here to help if you get stuck.
We can write and design email marketing newsletters so you don’t have to.
We can set up A/B testing for your email newsletters in order to increase open and click-through rates.
Let’s Work Together
Interested in our services? Get a free quote.